Effective Online Lead Generation

Strategies for effective online lead generation

thumbs125x125Are you serious about generating online leads for your business? You can achieve much higher results by mastering these strategies in your home based business.
Internet marketing now permeates virtually every industry in the world. Whether your business is online, offline, or a combination of the two, the internet provides a powerful tool to help you beat the competition.
Smart businesses are focusing more and more on mastering a few key strategies to help their business grow. Organic SEO (Search Engine Optimization), Advertising, and Automated Followup Systems.
1. Organic SEO

The key to successful SEO is to create natural placement in the big search engine by blogging, writing articles, and a web site that solves a problem. Your web site or blog should provide real value to clients.

Your first goal is to provide real content and update your blog or articles consistently. If you can create completely original content, that’s even better. But you may want to borrow ideas and concepts from other sites that rank well on search engines. Don’t just copy the content, of course. Not only is copyright infringement illegal, your search engine results will inevitably suffer as a result.

Focus on providing a solution to your visitor’s problem before writing your articles or blog posts. Before you even begin writing your content, ask “Will this article help my visitors in some way?”. If the answer is “no”, don’t even start writing. When the answer is “yes”, create your content to demonstrate how your can help your visitors. Getting organic SEO results can be challenging and time consuming. Don’t be in a hurry. Be prepared to take some time. Learn a little bit each week and implement your new strategies a little bit at a time. The results can very very rewarding.

2. Advertising

Advertising is the simple act of exposing your offer to your prospects. There are countless advertising resources available including banner advertising, Adwords, Yahoo, Bing, and many other search engines. There are traffic exchanges, link exchanges, safelists, etc… There are countless free and paid resources available. One of my own personal favorites for online lead generation is right here at TheOnlineAdNetwork.com.

Your first step is to decide what it is you want to accomplish with your advertising. I like to focus on online lead generation so I always send any click-throughs I get from advertising directly to a capture page. The capture page is designed to show visitors how I can help them solve a problem. In my case, I show network marketers how they can increase their business via online lead generation strategies. I then offer to share free information in the form of a report that they can request by filling out a form with their name and email address.

Once they have filled out the form, they are in my database and will begin receiving my information. This brings me to the third strategy.

3. Automated Followup Systems

Getting people interested in your offer is just the tip of the iceberg when it comes to online lead generation. Your real success comes through effective followup strategies and this is where followup is critical. I use the TrafficWave.net AutoResponder system to capture leads from my advertising and then follow up with those leads. I’ve heard from new customers who subscribed to my lists over 3 years earlier. They continued receiving my information and when they were ready, they already felt comfortable doing business with me.

By focusing consistently on Search Engine Optimization, Advertising, and Followup strategies, you can begin building your business for long-term success with online lead generation.

About The Author:


Brian Rooney is a home based business professional since the year 2000. He enjoys playing bass in the Houston area and teaching people around the world how to build their own home based businesses.

Find him online at http://iambrianrooney.com/


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Home Based Business – Does It Make Sense

Are you considering a home based business for yourself?

thumbs125x125You are not alone. Many people around the world are looking at the possibility of starting a home based business. While you are reading this article, people all over the world are looking for that unique home based business opportunity, checking out home based business income, verifying home based business statistics. They may not be looking for an actual home based business but may be more interested in some sort of home based job where they still have a boss but may be able to telecommute, come in to the actual office less frequently, have more “flex time” or any number of other possibilities.

There can be no doubt that working from home is becoming more and more popular. The question for you may simply come down to why you want to work from home and what you want to accomplish. If your goal is to simply have a little more free time with the family or a little more autonomy in your regular job performance, you may want to look in to simply finding a way to work from home with your regular job.

Or you may just want to supplement your existing income by taking on a side business you can run from home in your part time.

Of, if you are like me, you may want to run your own business from home, stop reporting to any sort of boss, and put in the work required to attain the level of income you desire for yourself.

Running a home based business can also qualify you for additional tax deductions that would not be available to a regular employee. Ask your tax professional for advice, but many people find that the tax benefits alone make it worthwhile to start up at least a part-time home based business.

The important thing is that you first understand what you want to accomplish. Then decide which model will help you achieve those goals for yourself.

If you are interested in learning how to start your own home based business, you may want to review our listings by industry here: Home Based Business Industries

If you already have a home based business and you are looking for tools to help you build your business, you may want to take a look at our tools listings here: Home Based Business Tools

I want to encourage you to take your time, do your research, and ask questions before you make any decision. Running a home based business can be challenging but when it’s done right, the results can be very rewarding.

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Why I Advertise on Facebook

Facebook advertising is a hot topic. Some folks say it’s a waste of time. Some folks say it works. Some folks say they hate seeing ads on their Facebook pages. Others find Facebook ads to be helpful.

BrianRooneyPersonally, I have seen some helpful ads on my Facebook page and I’ve seen some that make me scratch my head. That’s pretty much how it works across the board. It’s no different for television ads. I think some are great. I think some are annoying. And I still watch TV. I still use Facebook, too.

Like most folks, I use Facebook for a few reasons. I enjoy being able to keep up with friends, family, past relationships, new relationships, etc… I like talking with my fellow musicians and fellow entrepreneurs. I like letting folks know where I am playing next with a local band. I also use Facebook to do some business. I may be chatting with distributors, answering questions, etc… and I … wait for it … Advertise on Facebook.

Why do I advertise on Facebook? Facebook has 1.23 Billion users.

That pretty well sums it up for me. I want to reach people so I can do more business. A lot of people are right there on Facebook. Are they all potential customers? No. But a lot of them certainly are. So I put some of my advertising budget in to action going after those folks that fit my customer profile. When they are on Facebook, some of them see my ads. And some of those click my ads. Then they join my lists and we start the follow up process.

When considering where you should advertise, ask this question: “Are my potential customers there?” If they are, look at adding that resource to your advertising.

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The Boring Way To Make Money From Home

I’ve made my living online since the year 2000.

BrianRooneySince that time, I have seen a lot of companies come and go. Almost daily, I still get approached by someone who claims to have the latest and greatest shiny new marketing thing that is going to make me an overnight success. I can’t help but chuckle at some of this stuff because my own “overnight success” story took several years to work out. I often think of how these folks are distracted by what I call the “SOS Syndrome”. In this case, “SOS” stands for “Shiny Object Syndrome”.

A lot of folks get caught up in the idea of coming up with something “new” or “sexy” or “shiny” or “exciting” and they get distracted the spinning logos, flaming headlines, and a lot of stuff but they seem to forget the basic core principle of creating online success. What I want to do with this article is share my own experience with what I do to make money online. The reality is that it isn’t all that “sexy”. It really isn’t all that “exciting”. Sometimes, I get bored with what I’m actually doing but then I remember that consistently taking these boring little steps are EXACTLY what allows me to live a lifestyle that I am blessed to enjoy.

Building an online business gives me the freedom to take the time to enjoy life along the way. For as long as I can remember, I have asked, “What is the point of making a living if you don’t actually have a life?”. I think we can all agree that there is more to life than just paying bills and waiting to die.

My motivation started years ago when my kids were very young. Remember: I had FIVE kids and they all liked to eat every single day! My wife and I liked to eat, too. We enjoyed having cars to drive, a roof over our head, and the occasional date night when we could find a baby sitter. Of course, all that stuff costs money, right?

The traditional job was certainly one way to make money and I had a few of those working. The problem for me was that I would work these jobs all day. Like many other, I was working a lot of hours, getting my check, using that money to pay the bills, and then wondering how I was going to make it through the rest of the month. And to make matters worse, I wasn’t able to spend any time with my family. I was always out working so I was missing the moments that never come back. I missed some of those first steps, first words, first dance, first sporting event. It was, frankly, depressing.

So I started my journey.

Like most of us, I made a lot of mistakes along the way. I lost money on a few projects. I made money on a few projects. Along the way, I was able to learn more and I got better and better at this online marketing thing.

I have been spending some time thinking about how to best explain what it is that I do and I’ve basically broken it down to a few steps that I believe any of us can do if we are ready to learn a few things and then take consistent steps.

The first step is to actually have something for your business to sell. 

There are literally countless things you could do. You might create your own products or services. You might sell someone else’s products or services. You might get involved with a network marketing company. It doesn’t have to be complicated. You simply need something that others are looking for and willing to purchase.

If you are offering your own products or service, you will need a way to take orders and deliver the products, of course. That’s pretty simple, these days. Companies like Paypal make it very easy to accept online payments. A lot of companies offer ways you can take credit cards using your smart phone or tablet.

If you’ve already got a product or service, congratulations. If you are looking for something you want to offer, take a look at some of these opportunities listed by Industry to see if you find something that appeals to you.

The next step is to get a system that lets you generate prospects online.

This may be the biggest weapon any successful internet marketer uses effectively. They are called AutoResponders and I believe no business should be without one. I use my own AutoResponder service to generate online leads and then follow up with those leads to convert them in to customers.

My AutoResponder service includes what we call a “Capture Page”. This is simply a single web page that I am able to promote. When people visited my Capture Page, they are able to join my list by giving me their name and email address. When they do, that information goes in to my marketing list and I can follow up with them over and over again.

Any time I want to sell more, I send my offer to my prospect lists. Quite often, I’m seeing sales come in within minutes of starting my email marketing broadcast.

The last step is to promote the offer online.

Now that I have my AutoResponder Campaign and Capture Page set up, I focus on promoting my capture page. I advertise right here at TheOnlineAdNetwork.com, of course. Who wouldn’t want to advertise their business online while generating an additional income stream in the process? I run banner ads and text ads on various advertising resources. I run ads on traffic exchange sites, classified ad sites, Google, Facebook, etc… and I do this a LOT. Not every campaign I run is successful. Some of my campaigns actually fail miserably. So I make some adjustments to my ad copy, banner design, etc… and I run the ads again.

And this is where things can get boring. There isn’t anything “sexy” or particularly “fun” about running ad copy, testing results, and running more ad copy. Sometimes, it’s just boring. Some days, it’s just frustrating when the results aren’t coming in like I would prefer. Those days can be tough.

My big challenge is remembering to the those boring little steps every single day.

But when I get it right, the results are pretty exciting. Who doesn’t enjoy getting notifications that they just made another sale? And so that gets me excited and I run some more ads! Frankly, it sure beats working for someone else on a schedule they determine for what they are willing to pay.

That’s really all this internet marketing stuff comes down to.

  1. Have an offer.
  2. Have a way to present your offer.
  3. Promote your offer.

I know you will find all sort of folks telling you it’s more complicated. And they will be happy to sell you their solution.

Yes, there will be things to learn along the way.  You will make mistakes. We all do. The key, in my own experience, is to keep it simple. Have something people want or need. Find a way to get it to them. Promote your solution. And, of course, deliver what you are offering.

If you are looking for some powerful tools to use in building your lists and promoting your capture page, check out our Tools section for more information.

About The Author:


Brian Rooney is a home based business professional since the year 2000. He enjoys playing bass in the Houston area and teaching people around the world how to build their own home based businesses.

Find him online at http://iambrianrooney.com/


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Why You Should Keep Advertising

I was recently asked why I keep running ads.

BrianRooneyThe person asking had the impression that I was so “successful”, I shouldn’t have to keep running ads, doing promotions, presenting webinars, etc…

I asked them, “Why do you keep putting gas in your car? Didn’t you fill it up already and get to where you needed to go?”. Why do airplanes keep adding fuel to their tanks when they land? Why do we keep eating multiple times per day?

The person that asked me just said, “Yeah. That makes sense.”

There is no such thing as a company that doesn’t need to advertise. Agree or Disagree?


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16 Highly Effective Email Marketing Tips

If you are anything like me, you find yourself constantly wading through a sea of email on a daily basis.

BrianRooneyEverything from work related emails to personal emails, funny emails, nonsense emails was probably waiting for you in your email inbox this morning.

Some of these emails may have come from newsletters you are subscribed to, blogs you follow and businesses whose lists you are on.

And if you are like me, you found yourself quickly putting emails in to three categories:

  1. Emails you deleted without taking a second look.
  2. Emails you opened right away to at least take a quick glance at.
  3. Emails you kept because you want to see what it’s about but just didn’t have time for at the moment.

Some days, you might actually go through and quickly unsubscribe to emails you find annoying or that simply no longer apply to you.

Guess what. Your email marketing subscribers are going through the same process on their end. They are quickly making decisions about the emails they receive, including yours, and they are taking action.

How can you, as a small business owner, make sure that your readers stay subscribed to your emails, open your emails and click through your links to read more? Even better … how can you make sure that your your readers share your emails and newsletters with others and bring even more subscribers to your list?

The key to this sort of success is to become a highly effective email marketer. Before we go any further, let’s be cleat that when I say “email marketer” I do not mean that you become one of those sleazy spam spewing monsters that loads email inboxes with sleazy slimy offers of little to no value. What I mean is that you learn and apply tried and tested principles of successful email marketing that can take your email open rates and click-through rates through the roof.

What I am going to share with you now is 16 Highly Effective Email Marketing Tips can can help you get more from your email marketing.

Tip #1 Get Your Subscribers’ Permission First
Think about it. Of the emails you receive every day, when you get some email offer that you know you did not actually ask for, your first instinct is to delete the message, right? Make sure you are sending email messages to only those subscribers who have actually requested the information.

But when you get emails that you know you have asked for, you are more inclined to read them right away or to save them for future review. Your subscribers are the same way.

Always make sure you get the permission of people to send them emails. Do not add people to your list without permission even if they are past customers or current ones. Direct them to your sign-up page or capture page so they can request your information for themselves.

Tip #2 Pay Attention To What Your Audience Wants
Be sure you actually do your homework before you send out emails
You should regularly be using tools like Google alerts, conduct surveys, participate in online forums and keep an eye on your competitors’ sites to keep in touch with the latest trends.

When you pay attention to and answer the questions your audience is asking, your message are simply more relevant.
This simply means your email marketing message is more likely to be opened.

Tip #3 Have a Specific Purpose
Never start writing an email marketing message without first deciding what it is you want to accomplish.
Why are you sending this email to begin with? Are you wanting to deepen your relationship with your subscribers? Are you wanting to send your readers to a particular page on your web site or blog?
Are you wanting your readers to share the article with their associates? Are you wanting to make your readers an offer?

Be absolutely clear on what you want to achieve before you even start writing your message. If your message is unclear, even if it gets opened, it is highly unlikely your readers will take any action at all, much less the action you want them to take.

Tip #4 Write To One Specific Person
Who is your ideal reader? Write your messages for that one ideal reader.
You should know exactly who would be interested in hearing from you. You should also know who might not be a good fit. Becoming this specific improves the chances of your message resonating with your target audience and your response rate can go through the roof.

If you try to create a message so broad it won’t offend or target anyone in particular, there is a big chance your message will appeal to no one.

Tip #5 Address One Person
Never start an email with “Hi, Friends” or “Hello, Everyone”. This makes your message look like mass spam.
Sure, you are writing to everyone on your big list. Every ready knows this but they still want to feel like you are speaking directly to them.

Be sure to use the merge tokens in your email management program to automatically populate first names. Then, as you create your message, imagine writing it to that one ideal prospect that you want to do business with you.
Avoid group phrases like “As you all know” or “most you already realize that … ”

Tip #6 Stay Consistent
When people sign up to your list, they are basically letting you know they want to hear from you. They are placing their trust in you. Never take that for granted. Never send them content they didn’t ask for. Don’t email too much. Don’t send nothing but promotional emails all the time.

Being Consistent means fulfilling the promise you made to them. Remain consistent in your desire to be of service to your readers.

Tip #7 Create Subject Lines that Beg To Be Clicked
The first step to getting a click-through is to make sure your message gets read in the first place. The key is to create a subject line that makes your readers want to click on it just to find out what’s in the message.

Tip #8 Don’t Deceive Your Readers
Don’t you hate when you click an exciting subject line that capture your interest only to find out that the content doesn’t have anything to do with the subject?

This technique is called “bait and switch” and if you do it, your subscribers will start removing themselves from your list very quickly. They feel tricked. You have violated their trust and they don’t want to read any more messages from you.

Make sure to give your readers what you promised in the subject line. If you want to use ultra-casual email subject lines such as ‘hey’ or ‘I forgot to tell you …” or ‘have you ever felt this way?”, give them content that is personal because this is what they expect.

If you promise benefits or actionable tips in your subject line, then give them that. If you tell them that an offer is about to expire, then this is the information they expect and not a link to another offer.
When writing your subject lines, follow the 4U formula (Urgent, Unique, Ultra-specific and Useful) follow up on the promise for the continued trustworthy relationship.

Tip #9 Avoid Spammy Words and tricks.
You know those emails where people intentionally mask commom spam words or just type use them. These are the messages that typically end up in your spam or junk folder, or they just don’t get through. Pay attention. If you do that same stuff, chances are that your messages are not going to get through.

Tip #10 Create Messages People WANT To Read
Remember that time you signed up to someone’s list, got a confirmation and welcome message and then … silence? Maybe you heard from them again a few weeks later but by then you had forgotten that you ever asked for the information.

Stay in touch with your subscribers on a regular basis. Send them your content as soon as they sign up. This builds your credibility with your readers and makes them more likely to want to hear from you again.
This is one of the great benefits of using an AutoResponder service. You can schedule several messages in advance and let the system send them out automatically. This helps keep your brand in front of your subscribers and helps build your reputation as a dependeable resource.

Tip #11 Stay True To Your Brand
Your email message doesn’t have to be extremely fancy but should look and feel like your web site or blog. If you have a logo on your site, include the logo in your email marketing template. This helps your ready feel like they are dealing with someone who is professional and reliable.

Tip #12 Help Your Readers Reach a Goal
Every message you send should provide some sort of solution or access to a solution for your readers. Your goal should never be to simply demonstrate knowledge or show off writing skills. Focus on your readers’ needs and show them how you can help them get what they are looking for.

Tip #13 Keep Your Message Relevant
If your subscribers joined your list to learn more about gardening, don’t send them information about binary stock trading options. Keep your messages focused on the content that made your readers subscribe to your list in the first place.

Tip #14 Have a Clear Call To Action
Your message should have one clear goal and that message should include clear instructions. Your message should not be filled with a variety of options but should contain that one clear call to action, whether that is to watch a video, visit a blog post, take a survey, forward your message to their associates, etc… Give them one clear step to follow and make sure that step is easily found in your email marketing message.

Tip #15 Become a Detective
Be willing to experiment with your messages and always check your results. Measure your open rates and your click-through rates. This is how you find out what is working and what isn’t working for your email marketing.

When you find something is working, keep doing it and never stop testing. Perfection is probably never going to happen but one of they keys to success is continuing to make improvements as you learn more.

Tip #16 Care About Your Readers
If you want to experience outrageous success in email marketing, find a way to let your readers know that you care about them. How can you make them smile? How can you help them solve a problem? How can you help them learn a new tip or trick? When your readers feel that you care for them, they are more likely to open and read your messages. The more that happens, the better your chances of success become.

What other tips would you add to this list?

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There Simply Is No Excuse

I see it every day …

BrianRooneyThe same person that wakes up crazy early to fight rush hour traffic, work 8 hours to create wealth for someone else, fights evening traffic to go home and do it all over again the next day says things like “I don’t have time to watch videos, attend webinars, get on conference calls, go to trainings, etc… ” to learn how to create their own wealth but will continue to spend all that time to create wealth for someone else.

Then you see someone that goes through that same rush hour – 8 hours – traffic jam and goes home and MAKES time to watch videos, attend webinars, get on calls, go to training events, etc… and through applying the information they learn is able to end that rush hour – 8 hours – traffic jam cycle. 

They pay the price.

They get the results.

Then some goofball tells them, “Well, yeah … it’s easy for you. You’re already successful. You just don’t understand what it’s like out here.”

They are successful because they paid the price and got it done!

Want the results? Pay the price. Go through the process.

When I started my home based business journey, I was BROKE as a joke. I had MULTIPLE jobs and 5 kids to feed. That’s 5 kids eating breakfast, lunch, dinner, and snacks every single day along with mom and dad!

I would work all day. I would play music at night. I would clean boats on the weekend. At night, I would study like crazy. There were times I wouldn’t sleep for 3 days straight because the sun came up while I was learning stuff and I had to go back to my job.

Then … my business started to grow.

I started firing bosses.

Today, when someone tells me “You just don’t understand what it’s like. I have a job and 2 kids. How am I supposed to learn this stuff?!?”. I just have to chuckle.

If you really want to figure it out, you’ll make time. You’ll skip sleep. You’ll skip TV shows, naps, whatever it takes because it is that important to you.

When someone tells me they really want it but they also tell me they “can’t” take the time to learn, read, watch …. our conversation is over.

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Home Based Business Ideas

thumbs125x125These days, tens of thousands of people around the world are looking at starting a home based business. In today’s shifting economy, it’s not at all unusual to go through multiple career changes. After a few layoffs, a little downsizing, or just putting up with interoffice politics, folks start considering making a career move to some sort of home based business. The good news is that starting a home based business is within reach of pretty much anyone who is willing to take a little bit of a risk and do some hard work.

There is no shortage of businesses one can start from home with very minimal startup expense. By minimal, I mean that you could potentially start a business for a few dollars, a few hundred dollars, maybe even free. The key is to first find something that people are looking for and then find a way to provide that to them. This might be a product or service based business.

You might be thinking of a business that provides much needed services such as being an account or book keeper.

Do you have a passion for travel? Showing people how to save money on family vacations, business trips, etc… can be a solid way to add some extra income. To learn more about some of the travel opportunities, check out Travel Opportunities listings.

Maybe some sort of repair shop such as bicycle or computer repair.

Maybe you enjoy showing folks how to lose weight or get in better shape. For more information on this, check out our Weight Loss listings or Health and Fitness.

If you live near a lake, maybe some sort of boat cleaning service is a possibility.

Do you have business start-up experience? Maybe you can help other business people develop a business plan.

Beverages are always in demand from juices to energy drinks, coffee, tea, and more. To learn more about opportunities in the beverage industry, check out the Beverage Opportunities listings.


House cleaning is always an in-demand service. Personally, I love a clean house. On the other hand, I hate cleaning. So I have someone come by once a week and do a good detail clean. It’s money well spent and I like knowing that I am helping support a local business and family in the process.

eBay is always a good option for a home based business.

Are you a good writer with solid grammar? Maybe you can start offering editorial service such as copy editing, proofreading, writing ad copy, ghost writing, etc…

Maybe you already have your own home based business and you are looking for ways to grow that business. You may want to check out our Business Tools listings for information on advertising, email marketing, and more.

About The Author:


Brian Rooney is a home based business professional since the year 2000. He enjoys playing bass in the Houston area and teaching people around the world how to build their own home based businesses.

Find him online at http://iambrianrooney.com/


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Network Marketing Leads

thumbs125x125There is no mystery to success in network marketing. The basic idea is that the one who shows the most people wins. Results will be influenced by how well you are able to present, of course. But even someone who is not as skilled as the next guy can win if they simply present to enough prospects. And that is where the big challenge comes in for a lot of people in the network marketing industry.

The biggest question I get from people, no matter what company they are in or what country they are from, is “how do I find people to talk to?”. There are so many systems in place for making presentations that we almost don’t need presentation skills. We simply need to get people in front of the information.

What we need is a good flow of network marketing leads. This means that we need people who are seeking or at least open to network marketing information.

Now if you are a naturally outgoing person, finding people to talk to is as simple as going to the mall, the coffee shop, the park, etc… You know there are people there and you enjoy striking up conversations with people. It’s a simple matter of getting folks talking so you can find out if they are open to learning more about your network marketing business.

Personally, I’m a fairly outgoing individual. I can start up conversations pretty much anywhere and I find it very easy to determine whether to not someone is open to learning more about what I do. But I also do some simple things that even the most introverted among us can do. I consistently use systems that help me generate network marketing prospects online.

The process of generating network marketing leads is really pretty straight forward. I advertise my capture pages online using sites such as this one you are on now. You may notice the banner ads and the text links for various network marketing categories. These ads are placed by people in the network marketing arena in the hopes that someone will click the ad to learn more about their particular offer.

Simply put, if someone is interested in learning more, they click the banner or the link to learn more. If they are not interested in learning more, they do not click the link.

In my own experience, when a network marketing lead sees my ad, requests my information, and then wants to talk with me, they have pretty well made up their mind to join my team before we ever talk. At that point, I am simply focused on getting to know them a bit more, find out what their goals are, and make a decision about whether or not I want to work with them.

There isn’t a lot of convincing involved. By the time we are talking, they have already seen the online videos, read the available information, and are typically just asking questions to find out if I’m real or not.

This is why I constantly advise anyone in the industry to set aside at least a portion of their advertising budget toward online network marketing lead generation. Once you have your ads and your autoresponder letters set up, it’s simply a matter of tweaking your ads, repeating your advertising, and talking with the prospects that have gone through the system and want to talk with you.

If you are looking for ways to generate your own network marketing leads, I highly recommend you take a look at our advertising system here and then review some of these other powerful mlm tools to help you build and manage your prospect lists.
About The Author:


Brian Rooney is a home based business professional since the year 2000. He enjoys playing bass in the Houston area and teaching people around the world how to build their own home based businesses.

Find him online at http://iambrianrooney.com/


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Work From Home Jobs That Are Not Scams

thumbs125x125With the economy working the way it is, more and more people are looking for ways to work from home.

For some, that may  mean doing things like data entry, telecommuting for a traditional job, splitting time between the office and home, etc…

For others, it may  mean launching their own home based business.

The big thing a lot of people are concerned about is finding those work from home jobs that are not scams.

The ability to work from home can be a tremendous blessing whether you are interested in leverage your time, leveraging your cash flow, or replacing your traditional job altogether. As you conduct your search for ways to work from home, be sure you are aware of the difference between a “work from home job” and a “work from home business”. They are not the same.

A job is where you agree to perform a particular service (or services) for a set amount of time in exchange for an agreed upon rate. That rate may be set on an hourly basis, a quarterly basis, or as an annual salary. With a job, your employer can fire you at a moment’s notice.

A business that you run from home means you are not getting a guaranteed rate but your income will be based on the sale of your products or service. This means that you could have a much larger potential income to earn. It also means that you will be responsible for covering your overhead such as initial startup costs, monthly bills, advertising, etc… A home based business also means you will be responsible for creating the results that get you paid. No results = no pay. For some people, this may be the reason they do not get involved with home based businesses. They would rather someone else take on that risk while they enjoy what they perceive to be “job security”.

A big advantage to having your own home based business is the access you get to a number of tax deductions that are not typically available to an employee. You will want to consult with your local tax professional on the details for your area but there could be thousands of dollars in tax deductions available to you as you start and build your home based business.

For many people, the tax breaks alone are a good reason to get involved with some sort of business they can run from home.

While you are here, take a look at some of the ad categories listed on this page to see if some of these business ideas appeal to you. Be sure toontact the advertiser to ask any questions you have before making any decisions. Starting a home based business is a big decision. Take the time to get the details so you can find the business that is the right fit for you and your goals.

If you are looking for ideas on starting a home based business, consider our Industry Directory.

If you have a home based business and would like access to tools that can help you build, check our Tools Directory.

Other articles related to this topic: USA Today | Forbes.com | Bankrate.com

About The Author:


Brian Rooney is a home based business professional since the year 2000. He enjoys playing bass in the Houston area and teaching people around the world how to build their own home based businesses.

Find him online at http://iambrianrooney.com/


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