It’s Really Up To You, But You Need To Decide …
Should you be using MLM Tools in your network marketing business? When I say “tools”, I mean any sort of system, product, or service designed to help you advertise, generate leads, make presentations, follow up with prospects, etc… This might be online text ads, email marketing, online banner advertising, traffic exchanges, capture pages, DVD’s, online videos, drop cards, etc…
There seem to be two camps on the issue of using tools or not using tools. One camp says they are a waste of time and the other camp claims that using tools is the key to their success.
For me, the real answer comes down to how and why you use your mlm tools. The best example I can think of is the carpenter that goes in to a builder’s supply store. He saw a particular set of tools on a TV show he was watching and decided to buy the tools. He is a professional and he has identified that these tools can help him be more efficient in his craft.
For him, mlm tools make good sense.
But what about the guy that is watching all these remodeling shows and sees all the commercials. He gets excited and decides to go out and buy a set of tools. They’re shiny. That guy on the TV show was doing some great stuff! The tools sit in the garage for weeks. Nothing gets built. For this guy, purchasing tools was a bad idea.
This guy will eventually take the tools back and ask for a refund, claiming “they don’t work”.
Tools don’t do the work for you.
Tools won’t replace common sense and good old fashioned work ethic.
But if you LEARN your tools and you USE them to help you get your actual work done faster, then tools are definitely a good idea for you.
Check out some of our Business Tools listings to see if you can identify some tools to help you become even better at what you are doing now to build your network marketing business.