Why Network Marketing?
Network Marketing is gaining acceptance on an unprecedented scale. Major corporations are adopting the network marketing distribution model. Why? Because it works! Still, the term “MLM” (which stand for Multi-Level Marketing) still conjures up images of pyramids, words like “scheme” or “scam”, and stories of someone’s uncle/friend/brother who “got in to one of those deals”.
So for the purpose of this article, let’s agree to use this definition from an article at forbes.com:
MLM is a marketing strategy in which the sales force is compensated not only for sales they personally generate, but also for the sales of others they recruit, creating a downline of distributors and a hierarchy of multiple levels of compensation. Most commonly, the salespeople are expected to sell products directly to consumers by means of relationship referrals and word of mouth marketing.
Companies like Mary Kay, Avon, Tupperware, etc… have been successfully utilizing the Network Marketing distribution model for decades.
Top Income Moguls such as Warren Buffet, Donald Trump, Robert Kiyosaki, and more have endorsed and/or owned network marketing companies.
So it should come as no surprise that more and more people are looking at network marketing as a viable business possibility. The question is: Why Network Marketing?
“Money” seems to be the obvious answer. But when you really weigh it out, it’s not really about the money.
Of course, we want our businesses to grow. Of course we absolutely want/desire/crave/need more money. But dig a little deeper. Money isn’t the goal. Money is really nothing more than a resource you use to achieve or acquire your goals.
So you really want to sit down and decide what it is that you want from your network marketing business.
Why Network Marketing?
For some folks, that may mean a more extravagant lifestyle. Cars, homes, boats, and all those fun things.
For others, it may be that the goal is to simply alleviate some of the financial pressure they may be under.
We love to read and hear those rags-to-riches stories about someone who went from the brink of homelessness to become a multi-millionaire in record time. Those are great stories and many of them are actually true! Well, the part about them achieving success is true. The “record time” part doesn’t take in to account the years they spent learning their craft and honing their skills before they became “overnight success stories”.
But we tend to skip right past stories of the family that was able to get themselves out of financial trouble by simply creating an additional $500 per month in income with a part-time network marketing business they ran on the side.
Maybe your goals are more along that line of thinking. Maybe you want to pay down some credit card debt, update the family car, set aside some money for retirement, or finally take a nice vacation.
Whatever your situation may be, more and more people are discovering network marketing as one of the possible (and relatively simpler) ways to make those things happen.
Compared to traditional businesses, a network marketing business is incredibly inexpensive to start up. In my experience, typical start up costs can range from a few hundred dollars to maybe a couple thousand dollars to open your new business. Try that with a traditional business model!
I encourage you to take a moment to review the articles and listings on this site. If you are looking for a home based business opportunity, you may find it right here in these pages through one of our advertisers. If you already have a business you are wanting to build, you can find some incredibly helpful resources right here in these pages, as well.
Whatever your situation, I sincerely wish you the level of success that you desire. Feel free to post any comments and/or questions for me and I will do my best to respond quickly.
Yours In Success,